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Hollywood Has Flipped on GenAI, Says ‘Avatar’ VFX House Weta FX Chief: ‘If You Don’t Have an AI Strategy, Don’t Bother’

Major Hollywood studios have gone from banning generative AI outright to shunning visual effects vendors that lack an AI plan, according to Daniel Seah, CEO of “The Lord of the Rings” and “Avatar” VFX house Weta FX. Seah spoke to press in Taipei on Friday, after Weta FX signed a partnership with the Taiwan Creative

First reported by Variety 1 source
Image: Variety
Image: Variety
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  1. Variety

    Hollywood Has Flipped on GenAI, Says ‘Avatar’ VFX House Weta FX Chief: ‘If You Don’t Have an AI Strategy, Don’t Bother’ (opens Variety in a new tab)

    Major Hollywood studios have gone from banning generative AI outright to shunning visual effects vendors that lack an AI plan, according to Daniel Seah, CEO of “The Lord of the Rings” and “Avatar” VFX house Weta FX. Seah spoke to press in Taipei on Friday,…

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